The best websites in the world only succeed in getting visitors to take action about 8% of the time. 

So what do you do with the other 92% that you’ve worked so hard to get to your site? 

You give them something of value just for visiting your site. It can be an e-book, a newsletter, or anything your patient would find of value. 

Why Drip Marketing?

Because it builds trust with your prospective patient and gives you permission to communicate with them in the future. 

And that is the reason for follow-up sequences (auto-responders) & drip marketing. The lion’s share, 90%, of patients will only do business with you after they have been contacted five to twelve times. So, a smart marketer will motivate his visitors to keep in touch with him. 

Auto-responders and drip marketing are presenting your offer to your visitor (with his permission, of course). It’s as simple as that. 

SmartBox Web Marketing will:

We help you to succeed. For the past decade, we’ve been pioneering the way dentists market themselves online. Contact us and we’ll show you the path to profitability.

If your dental website doesn’t make someone who lands on it feel comfortable, all the traffic techniques in the world will do you no good. That’s why we take the time to give your site the look and feel that helps to brand you as a trusted professional. To be the expert in your industry and make more of an impact than your competitors you need to “attract” and get people to line up for your product or service.

It used to be that all any dentist who wanted new patients had to be concerned about was their web presence. Great websites that were fully search engine optimized could be seen by the scores of people searching for a dentist every day. But now that we’ve become a ‘mobile’ society, your information also has to be optimized for mobile phones. This means your website and presence now has to translate to a mobile presence.

SEO, in a nutshell, is presenting your site to search engines in the best possible light. The key to getting good ranking in the search engines is quality content. Anyone who tells you differently is lying to you. The goal of all search engines is to provide their users with the best content available for a given search, and repetitive writing meant to be read by machines instead of humans isn’t it.

Every month, online consumers perform over 3 billion local searches for nearby products and services. The effectiveness of your Local Search strategy makes all the difference when it comes to widening your pool of potential customers and walking them right to your door.

Social media and blogs can work hand in hand to not only keep your followers informed but to help you build an “iron cage” around your patients. What was once just a way for college kids to keep in touch with their friends is now the fastest growing and most used connecting point for just about everyone, including those who you wish to attract as patients. When used diligently and with targeted messages, social media sites can build you a loyal following. With mobile applications they have become even more important as you can now post news and events and your audience doesn’t even have to be at a computer to read about you.

Keeping your website competitive means lots of content. Maintaining that content is a major frustration and time expenditure. But it needs to be done because search engines devour fresh content. Patients love fresh content as well. There is no greater turn off for a patient than to go to your website and see outdated blogs, stale home pages and the same testimonials they have seen for years.

You want results you can see and you want to know which marketing efforts are delivering results. Plain and simple. We go the extra mile and make the effort to provide you with data from every marketing effort we put forth…every one we provide you with and more…even your phone calls. You’ll know which efforts are working, which need to be strengthened and even which need to be scrapped.